Terms of Service

Draft for product review — must be reviewed by a qualified lawyer before launch (BUILD_PLAN Phase 19).

These terms govern your use of Averta as a buyer, seller or production creator.

1. The marketplace

Averta connects buyers with independent media owners and creators. Bookings are agreements between the buyer and the seller; Averta acts as a commercial agent that collects payment and pays out after delivery.

2. Listings and content

Sellers must have the right to rent out what they list and must describe it accurately, including the source of any audience figures. Advertising content must follow our content policy and local law.

Creators and other sellers who publish paid content in their own name must label it clearly as advertising (for example #ad or the platform’s paid partnership label), as EU and Cypriot consumer law requires. We ask you to confirm this with every proof of delivery and may check the published post.

3. Payments, fees and cancellations

Prices, fees and VAT are shown before you pay. Cancellations follow the policy on each listing (flexible, moderate or strict).

Some listings show “Contact for price”. A quote request holds the dates while the seller replies and costs nothing; you pay only if you accept the seller’s quote, which then becomes the agreed price of the booking.

4. Plans, promoted listings and AI packs

Paid plans renew automatically at the end of each monthly or yearly period and are charged to the organisation’s default payment method, with a VAT invoice. You can change plan at any time under Settings → Plan. An upgrade starts immediately and is charged pro rata for the rest of the current period (by the time left, VAT included); moving from monthly to yearly billing starts a new yearly period that day, less the unused part of the current month. A downgrade, a switch from yearly to monthly billing or a cancellation takes effect at the end of the period already paid; the current plan stays active until then and is not refunded pro rata. During a free trial you can switch plan without charge; the trial end date stays the same. If a renewal payment fails we try again twice over the following days, then move the organisation to the Free plan. Nothing is deleted.

Paid plans include a free trial (its length is shown on the pricing page) for organisations that haven’t had one. A card is needed to start it; nothing is charged until the trial ends, and cancelling before then costs nothing. Media owners pay a monthly listing fee for each live listing beyond those their plan includes (shown on the pricing page), charged on the 1st for the month before and prorated for listings published during the month; draft and paused listings are free.

Promoted listings run for the weeks purchased, appear only in searches the listing matches, and are always labelled “Sponsored”. Weeks that have started are not refunded if you stop a promotion. AI usage packs are valid until the end of the following month. Prices can change; changes apply from your next renewal and we tell you beforehand.